Author: Lobo

I’m Anthony Lobosco, founder of SalesByLobo and a 25-year Sales Leader who’s been in the trenches as a Hunter, Farmer, and Player-Coach. This site brings together everything I’ve learned - my philosophies, hard-earned strategies, and a passion for helping salespeople and teams succeed. Whether you’re here to refine your skills, explore new strategies, or see how we can work together, welcome. Let’s make an impact!

Standard Industry Benchmarks for BDR Metrics

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Conversion Rates Definition: The percentage of leads that successfully convert into the desired action (e.g., booked meetings, qualified...
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The Art of Cold Calling: Strategies for Success🎯

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Cold calling gets a bad rap, but with the right mindset and techniques, it can be your secret weapon in sales. Recently, a seasoned BDR...
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The Crucial Inputs and Outputs of BDRs: WHY they matter for success

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I wrote several blogs about what and how metrics BDRs should focus on. Now, I’m bringing everything together to show WHY these...
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The Underrated Power of Cold Calls

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In today’s digital age, where emails, social media, and automated marketing dominate the landscape, cold calls often receive a bad rap....
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Mastering Whitespacing: A Guide for BDRs

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In the Business Development Representative (BDR) world, whitespacing is a cooler way to refer to prospecting. It’s a critical...
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Building a Healthy Sales Ecosystem

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Think of your book of business as an intricate ecosystem. Just as in a biological ecosystem, your book of business is a dynamic network of...
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You can’t stare at the phone waiting for the prom date to call!!

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I just talked to a friend of mine that happens to be a recruiter and we dove into the essence of salesmanship and why it’s often...
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Rhythm and Rhyme: Mastering Sales Cadence with Confidence

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I don’t care what you are – a Sales Pro with a BRD Mindset or a BDR – when you are executing on your plan to get meetings...
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Lead with Good: Elevating Your BDR Game with Authenticity and Integrity

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When you lead with good, good things happen. Whether in life or business, when you have positive intentions, you always win.Good also...
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Brilliant at the Basics: The Kobe Bryant Approach to BD

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Kobe Bryant’s legacy as one of the greatest basketball players of all time is cemented not just by his incredible achievements but by...
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